After the relative success of the Tour de France visiting London, the Tour boss suggested that the Tour may return to London before, the Olympic games. In this interview, Christian Prudhomme, suggested that the Tour may return to London quite soon. Despite, the difficulties of the Tour in recent years, the Tour is receiving requests from as far as field as Qatar, Japan, Estonia and Portugal.
I think it is a good idea to try and make the Tour an International event. Mind you, it would be a pretty long transfer from Japan to Marseille.
The financial power of the Tour is revealed in figures by Transport for London, suggesting that the Tour encouraged spending of £8million and generated an extra £35million of media coverage.
The main benefit of the Tour coming to London is that it helps give a boost to the often maligned cycling culture.

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